I built an AI lead scoring pipeline that skips Apollo/Clearbit entirely (scrapes + Claude instead)

Wanted to share an approach I landed on after Apollo removed API access from
their lower-tier plans — instead of paying for enrichment tools, this workflow
scrapes the lead’s company website directly and has Claude analyze it for
industry/size/summary, then scores lead quality 0-100.

Flow: Webhook → domain check → scrape (if business email) → Claude analysis →
Claude scoring → route to HubSpot + Slack based on score threshold.

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Happy to answer questions about the approach. I also have a fully documented,
ready-to-import version with setup guide (EN/TH)

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